Horus Pharma and Plastic Bank: A Clear Vision for a Sustainable Future
Horus Pharma, a successful French independent pharmaceutical laboratory, is a leader in preservative-free innovations for ophthalmology. Highly committed to Corporate Social Responsibility (CSR), Horus Pharma partnered with Plastic Bank to reduce its plastic footprint while addressing global social and environmental challenges. This collaboration reflects their mission to create safer, sustainable healthcare solutions while improving lives.
Industry: Pharmaceuticals
Location: Nice, France
Website: horus-pharma.com
Partner Since: 2022
What collaborating with Plastic Bank did for Horus Pharma
Scaling Environmental Responsibility
Horus Pharma offsets the plastic used in 15 main product lines through the Plastic Bank fully traceable collection program. This includes the packaging of eye drops and other pharmaceutical products that require virgin medical-grade plastic for regulatory compliance.
Empowering Community Impact
Through Plastic Bank, Horus Pharma contributes to uplifting coastal communities, providing secure incomes and better livelihoods to plastic collectors in countries like Indonesia, the Philippines, Brazil and Egypt. This addresses both environmental and social challenges.
Boosting Stakeholder Engagement
Horus Pharma has used this partnership as a differentiating asset to strengthen its relationships with ophthalmologists , both in France and in its subsidiaries in Europe, especially in Belgium and the Netherlands. The initiative is widely praised during medical congresses and helps position the brand as a thought leader in sustainable healthcare.
How we collaborate
Through its partnership with Plastic Bank, from 2022 Horus Pharma funds the collection of mismanaged plastic from the environment, ensuring its responsible recycling and reuse. This offsets the amount of plastic used in the packaging of 15 main product lines while promoting sustainable practices across the healthcare sector.
“Plastic Bank’s precise impact tracking and community-driven model inspire confidence. The figures are so clear and accurate, making it easy to communicate the results of our efforts. This has been instrumental in building trust with stakeholders and showcasing our commitment to sustainability.”
Laure Thalamy
Communications Lead at Horus Pharma.
Why Horus Pharma chose to lead with purpose
Horus Pharma is committed to placing Corporate Social Responsibility (CSR) at the core of its business, recognizing it as essential for both society and long-term success. By authentically embracing this responsibility, Horus Pharma has seen significant business benefits:
It strengthens brand affinity:
The initiative has garnered widespread support from ophthalmologists who are increasingly focused on reducing their environmental footprint.
It aligns with consumer values:
Addressing growing concerns about plastic waste has reinforced the brand’s credibility and appeal, resonating both internally and externally.
It builds trust:
With Plastic Bank’s detailed impact metrics, Horus Pharma can showcase tangible results, strengthening trust among employees and external stakeholders.
“In the pharma industry, plastic often has to be used to meet regulatory standards and comply with globally recognised good manufacturing practices. To offset the plastic we use to manufacture our products, we are redoubling our efforts to curb our environmental impact by using biosourced plastic, offering our eye drops in 10 ml and 15 ml bottles and by promoting collecting waste and turning it into Social Plastic®.
Nicolas Claret
International Director at Horus Pharma
Horus Pharma Formula for Success
Purpose-Driven Vision:
CSR is at the heart of Horus Pharma’s operations, from product innovation to corporate decision-making.
Strategic Partnerships:
Collaborating with Plastic Bank amplifies Horus Pharma’s environmental and social contributions.
Engaged Stakeholders:
Aligning with the values of its network—ophthalmologists, patients, institutional partners and employees—ensures long-term success and trust.
What Purpose Means to Horus Pharma
Corporate Social Responsibility is more than a practice—it’s a mindset and culture deeply embedded in the vision of the business since its inception. Committed to a responsible approach that prioritizes both people and the planet, Horus Pharma is not only educating its practitioner community but also leading with action.
“The entire Horus Pharma team is proud of this offsetting technique because it shines a light on our collective commitment to sustainable and responsible practices in the pharmaceutical sector and helps to address social issues.”
Nicolas Claret
International Director at Horus Pharma
Ready to use purpose to
grow your business?
Horus Pharma showcases how purpose-driven business can drive prosperity while addressing environmental and social challenges. Through its collaboration with Plastic Bank, the company achieves plastic neutrality for 15 main products and empowers collecting communities, proving that businesses can grow responsibly while making a positive impact. By setting a new benchmark for sustainability in healthcare, Horus Pharma inspires stakeholders to contribute to a thriving, sustainable future for both people and the planet.
Ready to use purpose to grow your own business?
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